Head Annual Fashion Show 2022
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Article by:
Naïma Stark
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November 8, 2022
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The future of fashion flourishing at this years HEAD fashion show

It's a Friday night in Geneva, 9 pm to be exact, in le cube building of the HEAD; something is brewing.

The attendees sat down all around an enticing screen installation curated by the Interior Design Department under the direction of Bertrand Van Dorp. We all were waiting for the show to start; the energy is electric - people were at the edge of their seats waiting for the first model to walk out.

Suddenly the lights dim, and a big bass noise fills the whole room. The first designer is announced, and we are all in silent agreement at the first glimpse of the garments; this will be outstanding. And little did we know the assumption would turn out to be more than right.

First, the bachelor student showcased their work; let me tell you, we were stunned. Every universe so personal, and the themes of the collections evocative and proper introspective tools - vulnerability and rawness under their best lights. The designs were already very distinctive and affirmed in character. And the whole embellished by the radiant personality of the models - a veritable introduction to the creative mind behind them.

Between 20 bachelor's collections and 12 masters under the direction of Lutz Huelle- a real visual feast. The designers showcased diverse bodies in all types of fabrics and shapes. Precision and hard work were to be seen while maintaining a sense of liberty and offering a genuinely inspiring spirit.

We found it challenging to pick favorites as every creative had something else to offer, especially with the masters' designs.

At the end of the evening, the director of head, Jean-Pierre Greff, delivered a heartfelt speech about freedom and a world without hate through fashion. As well as Lutz Huelle,  Head of the Fashion & Accessory Design Department:  "I am immensely grateful and proud to be part of this school and its great teams. I promise you that we will do everything we can to make sure this department stays on top!"

A special jury composed of Alice Bouleau (Sterling Conseil), Francesco Brigida, (fashion photographer), Sylvette Lepers, (Image & Designer Partnerships, La Redoute), Paula Canovas, (Artistic Director, Paula Canovas del Vas), Anthea Hamilton, (Artist, Collaborator JW Anderson) Olya Kuryshchuk, (Founder & editor in chief, 1 Granary),Séverine Saas, (Deputy editor & fashion editor, T du Temps),Margot Scheuer, (Merchandise Manager, Bongénie Grieder), Patrick Scallon, (Communications & Artistic Consultant), Pepijn Van Eeden, (Chief Brand Officer, Carven), Annik Wetter, (photographer), then proceeded to award four prizes. The choice seemed difficult, but in the end, the outstanding work of Norman Mabire-Larguier, the duo Louise Le Berre and Zoé Marmier, Xavier Weber, and Gabrielle Huguenot charmed the jury the most.

The moods and mise en scene of the different events; so peculiar and graceful - there certainly was a lot to think of in the days following the show. It has marked and truly inspired us, and to that, we say Bravo! We will certainly keep an eye on these future names of fashion.

Undoubtedly, it was one of the most qualitative HEAD shows yet. With that said, you should absolutely go and see next year's promising designers!

⁠Image courtesy of the Head and photographic credit goes to Morgan Carlier and Raphaelle Mueller⁠

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